Sanford  Design




Who we are

Sanford Design is a family owned custom jewelry shop in Seattle with a focus on providing our clients with the highest quality pieces and the best customer service possible. We have a wide selection of jewelry and jewelry services.

If you are looking for an individually distinctive touch to your jewelry, we specialize in beautiful custom design work. If you’re not shopping at this time but need assistance with pieces you already own, we offer appraisal services and expert jewelry and watch repair.



Our Services


Custom Design & Manufacture

At Sanford Design, we specialize in working with our clients to create unique custom designed jewelry. From engagement rings to pendant necklaces, bracelets to earnings, and everything in between, we guarantee you are going to love your custom designed jewelry.

Watch battery replacement

Bring your dead watch by and we will get it back up and running. 


If your favorite ring or your most worn bracelet is starting to sparkle a little less, stop by and we can bring it back to that original shimmer.


Hours of operation 

Tuesday-Friday: 10:00 a.m. - 6:00 p.m.

Shop Location

9224 Roosevelt Way NE,

Seattle, WA 98115


Have an older piece of jewelry that you would like to update? We would love to work with you to remodel your existing jewelry into fresh new pieces.


Sometimes life can be hard on jewelry. We are here to help revive your pieces that may have taken a beating. Whether it be a broken clasp, worn ring band, or a loose gem, we are here to help fix the problem.


 An appraisal is a valuable opinion about the authenticity, quality, design, and value of a piece of jewelry. We understand how much your jewelry means to you. Protect your investments by having them properly insured. We are happy to assist you with inspection and appraisal services.

Dan designed our wedding rings 24 years ago and it was time to update my wifes ring with a little extra so who better than the original designer and back we went to see Dan!! As always he was the best of the best and did a fantastic job for a reasonable price!!!

Thank You Dan,
— Scott C.
Sanford Design

Sanford Design

Sanford Design was originally named Laffoon’s and was opened in 1960. The shop specialized in creating beautiful custom jewelry and providing excellent customer service. In 1977, Dan Sanford was hired at Laffoon’s and soon became an expert in the art of jewelry design. Over 20 years later in 2003 Sanford Design was born when Dan and Kathy bought Laffoon’s Jewelry shop. Shortly after purchasing the shop, the Sanfords moved the shop to its current location at 9224 Roosevelt Way Northeast. Although there have been some changes over the years, the Sanfords have maintained the same great work providing design, manufacture, remodeling, repairs and appraisals. Almost all of our work is performed in house and we take extra effort to ensure all diamonds and gemstones are sourced fairly and responsibly. We are proud to provide high quality work and friendly personal service.

Dan Sanford and Winnie

Dan Sanford






Have a question or want more information on our services? Feel free to drop us a line and we will get back to you as soon as possible.

***Please note we DO NOT make appointments. Our in shop consultations are on a first come first served basis.***